Journey (and how it led us here...)
Our history as business partners goes back some 40 years, when we became
sisters by chance but grew to be the best of friends by choice.
Our Low Carb business started in early 1997 as a natural outgrowth of our
personal success with Low Carb dieting and almost fanatical enthusiasm for
the Low Carb way of life. When our friends and family had all been duly
converted to Low Carbing, we decided to channel our energy towards the
internet to find knowledge, support and products to enhance our new found
There we found a community of other dieters who like ourselves had found
the "light" of Low Carb. Like us they were also looking for Low Carb products
along with great customer service and support. We created the Low Carb
Connoisseur to directly and interactively meet the product and support
needs of our fellow dieters.
Our "family" business has grown to include many dedicated employees, some
of whom are shown here smiling and waving in front of our Anderson SC store.
The friendly voice you may have heard over the phone, the prompt email
response and the carefully packed order comes from these individuals who
approach their job with diligence and pride. While we constantly strive
for 100% perfection, we sometimes miss the mark. We thank you for your
patience with us as we work to resolve every situation in a timely manner.
We hope to make you a part of our Low Carb "Family".
... at the core of our business
Since its inception, the goal of the Low Carb Connoisseur has been
two-fold. First, to provide the highest quality and broadest selection of
products to the discriminating Low Carb Customer along with unparalleled
customer service and second, to offer a forum for education, support and
information within the Low Carb Community.
Our continuing commitment to the principles of the Low Carb/Sugarfree way
of life has been evident since the early days of our company when in the mid
1990's we witnessed the founding members of the internet Low Carb
Community create their own support network, and break away from the mainstream diet
and fat free communities and newsgroups.
From our personal involvement with these groups, we began this business to
focus on the unmet product needs of our fellow dieters. We have built and
expanded our product line over the years as a direct result of feedback
and interaction with our customers. Years before Splenda was on every
Grocer's shelf, it was only available through Canadian and other foreign
suppliers. We saw the overwhelming customer demand for this product, and
subsequently, The Low Carb Connoisseur became the first U.S. based internet
company to make Splenda available to dieter's in the United States and around
Over the years, we have been proud to partner with pioneering Low Carb
champions and entrepreneurs such as Barbara Pollack of Expert Foods, Inc.,
Donna Valentino of Psyllie Pstuff, Inc., and Lora Ruffner of Low Carb Luxury. We
feel privileged to know and to have worked with these fine individuals.
Our mission here at the Low Carb Connoisseur is the same today as it was
then; to listen to our customers, deal with them honestly and fairly, and
provide them the best shopping experience on the internet.